Introduction
Bar Refaeli is one of the most recognized faces in international modeling. Known for her stunning beauty, charm, and entrepreneurial mindset, she has transcended the traditional boundaries of modeling to become a global businesswoman and media personality. Over the years, she has graced magazine covers, walked runways, hosted television shows, and launched her own successful ventures. This article dives deep into Bar Refaeli’s life, career, achievements, controversies, and net worth — everything you need to know about the Israeli supermodel who became an international icon.
Early Life and Background
Bar Refaeli was born on June 4, 1985, in Hod HaSharon, Israel, into a family with deep roots in the fashion industry. Her mother, Tzipi Levine, was also a model, which gave Bar early exposure to the fashion world.
She began modeling at just eight months old, appearing in commercials for baby products. However, her professional modeling career took off after she finished her mandatory military service exemption process in Israel.
Modeling Career – Rising to International Fame
Bar Refaeli’s modeling career skyrocketed in the early 2000s. She quickly became one of Israel’s most sought-after models and began working with international brands.
Career Milestones
- Sports Illustrated Swimsuit Issue (2009): Bar gained worldwide fame when she appeared on the cover of the 2009 Sports Illustrated Swimsuit Issue, shot by Raphael Mazzucco.
- Victoria’s Secret & High-End Brands: She has modeled for top brands like Victoria’s Secret, Chanel, Ralph Lauren, and Garnier.
- Runway & Editorial Success: She appeared on the covers of Vogue, Elle, Maxim, GQ, and Harper’s Bazaar.
- Forbes Recognition: In 2013, she was named No. 1 on Forbes Israel’s list of top-earning models, surpassing even supermodel Gal Gadot at the time.
Business Ventures and Entrepreneurship
Bar Refaeli is not only a model but also a successful entrepreneur. She has invested her wealth and influence into building multiple business ventures.
1. Under.Me – Her Lingerie and Lifestyle Brand
Bar launched Under.Me, a premium underwear and lifestyle brand, focusing on comfort and minimalism. Her business acumen helped her turn the brand into a profitable enterprise that resonated with consumers seeking luxury basics.
2. MyCheck – Tech Investment
She was an early investor in MyCheck, a mobile payment solution that gained attention in the fintech sector.
3. TV Production and Hosting
Bar also transitioned into the entertainment industry as a television host. She co-hosted The X Factor Israel and was the host of the Eurovision Song Contest 2019, held in Tel Aviv — further solidifying her status as a media powerhouse.
Personal Life
Bar Refaeli’s personal life has often made headlines.
Relationship with Leonardo DiCaprio
Between 2005 and 2011, Bar was famously in an on-and-off relationship with Hollywood star Leonardo DiCaprio. Their relationship made her an international tabloid favorite.
Marriage and Family
In 2015, she married Adi Ezra, an Israeli businessman and heir to the Neto Group food distribution company. The couple has three children, and Refaeli often shares glimpses of her family life on social media.
Controversies
Bar Refaeli’s career has not been without controversy.
Tax Evasion Case
In 2020, she was convicted in Israel of tax evasion and was sentenced to community service, while her mother served time in prison. The case revolved around misreporting her residency to avoid paying taxes on millions of dollars of income.
Despite the scandal, Bar has managed to rebuild her public image through philanthropy and professional focus.
Net Worth and Financial Status
As of 2025, Bar Refaeli’s net worth is estimated to be around $30 million, according to multiple sources.
Sources of Income:
- Modeling contracts with global brands
- Entrepreneurial ventures (Under.Me, MyCheck)
- TV hosting and production roles
- Endorsements and sponsorships
Her financial portfolio showcases a mix of traditional modeling income and smart investments, proving her skills go beyond the runway.
Philanthropy and Social Work
Bar Refaeli is also known for her philanthropic involvement, supporting causes related to children’s welfare, healthcare, and environmental awareness. She has participated in campaigns promoting road safety and social inclusion, using her celebrity status to amplify positive messages.
Bar Refaeli’s Legacy and Influence
Bar Refaeli’s influence extends beyond modeling. She has:
- Helped redefine Israel’s image in global fashion.
- Paved the way for other Israeli models in the international arena.
- Built a personal brand that balances beauty, intelligence, and business sense.
Her journey from a small-town Israeli girl to an international supermodel and entrepreneur is a testament to determination and reinvention.
Fun Facts About Bar Refaeli
- She was the first Israeli model to appear on the cover of Sports Illustrated Swimsuit Issue.
- Bar is fluent in Hebrew and English.
- She once ranked No. 1 on Maxim’s Hot 100 list in 2012.
- Despite her modeling fame, she prefers a simple, family-oriented lifestyle.
Conclusion
Bar Refaeli’s story is one of global success, personal evolution, and resilience. From modeling stardom to entrepreneurship, she has consistently demonstrated that beauty and brains can go hand in hand. Despite facing legal and personal challenges, Bar continues to inspire millions with her confidence, ambition, and versatility.
Her career is far from over — as she continues expanding her business empire and media presence, Bar Refaeli remains a force to be reckoned with in both fashion and business.
FAQs
1. What is Bar Refaeli famous for?
Bar Refaeli is best known as an Israeli supermodel, actress, TV host, and entrepreneur. She gained international fame after appearing on the cover of Sports Illustrated in 2009.
2. How much is Bar Refaeli worth?
As of 2025, her estimated net worth is around $30 million.
3. Who is Bar Refaeli married to?
She is married to Adi Ezra, an Israeli businessman.
4. Did Bar Refaeli date Leonardo DiCaprio?
Yes, she dated Leonardo DiCaprio from 2005 to 2011.
5. What businesses does Bar Refaeli own?
She owns the lingerie brand Under.Me and has invested in tech startups like MyCheck.
